Activewear has become increasingly popular over the years. The gym is no longer a place to wear scruffy t shirts and your old trainers, it is a place to wear clothes you feel confident in, that compliment your figure and is suitable for all shapes and sizes. Many brands have adapted styles and trends to empower women in the gym and on the high street. Therefore, we have shortlisted our favourite gym wear brands for women that have taken over the internet for making women feel empowered in their own bodies.
It is no surprise that Gymshark are a brand that have become a favourite in the sports industry. The quality and styles make gym wear both fashionable, comfortable and flattering. Famous for their seamless fits and influencer marketing, Gymshark have gone from printing t-shirts in a spare room to becoming the fastest growing retailer in the UK in 2016, selling millions of garments per year.
Tala was launched in 2019 by instagram influencer Grace Beverley and has quickly become a hugely popular activewear brand on the market. It is known for it’s sustainability, with packaging made from recycled materials, tags being plantable, and clothing being 92% up cycled. With the fashion industry having a huge affect on the environment, Tala is popular for those wanting to be more conscious about the environment when they shop.
Do You Even
Australian brand Do You Even launched in 2012 and took instagram by storm with their impact seamless leggings with contour detail. Their activewear is functional yet fashionable and aims to make women and men feel motivated to push forward to reach their goals whilst looking good.
Owned by influencer and business owner Christian Guzman, Alphalete is known for its impressive range of activewear and lifestyle attire. With their use of high quality garments, and social media marketing with influencers, Alphalete has become one of the most popular brands in the US and worldwide for gym goers.
First known for their range of supplements, Women’s Best has expanded into the activewear industry. They have created a range of seamless activewear that is fashionable and flattering for all body shapes and sizes. The seamless design is comfortable, breathable, and is designed to help you reach your fitness goals in the perfect fit.
Lulu Lemon Activewear
Global brand Lulu Lemon is one of the most popular activewear brands and are known for their high quality, flattering pieces suitable for yoga, sports, or for comfortable loungewear. Since launching in 1998 specialising in yoga wear, Lulu Lemon has since expanded to sell its products online and in 460 stores internationally.
Created in 2009, Ryderwear have created activewear for both males and females. They have become increasingly popular for their bold prints to make you stand out whilst working out. With flattering fits and variety of styles, they are a favourite for many instagrammers and gym goers.
Based in the US, Bombshell Sportswear are a popular choice within the fitness industry. Their apparel is created for high performance training and their high quality fabrics are designed to flatter your physique to sculpt, shape, and support. Some of their most popular lines include their ‘Thigh high” range, with stripe detailing and high waist support.
Ceri Sedgwick has always had an interest in health and fitness. As a registered nurse working in critical care, she applies her health and physiology knowledge not only to her career but to her own training and nutrition. Through social media, she has worked with many fitness brands and local businesses around Liverpool, giving her an insight into PR and content creation.