How Liverpool is Getting Shredded — Fast

3 Min Read

Liverpool has always been a city that punches above its weight in music, sport, and now fitness. Few stories capture that spirit better than ShredFast, the homegrown brand that started on Merseyside and has grown into an international name in performance training.

The journey began in 2018 with a simple goal: to create workouts that deliver real results while building a true sense of community. Founder Luke Powell and his team wanted to redefine fitness — making it something people could feel part of, not just show up for. From the very first sessions, the energy was electric. Loud music filled the room, determination filled the air, and every class became an experience.

From Local Movement to Global Phenomenon

What started as a local movement quickly became a phenomenon. Liverpool’s tight-knit fitness scene embraced ShredFast as more than a gym — it became a lifestyle. Built on the same values that define the city — grit, humour, and heart — ShredFast represented something bigger than physical training. It was about mindset, belonging, and progress.

In 2022, ShredFast took its first step beyond the UK, opening a flagship location in Dubai. The move marked a bold chapter for the Liverpool-born brand, and it paid off. Dubai’s hunger for innovation and high-performance living was the perfect match for ShredFast’s philosophy. What began as a local passion project had officially gone global.

Expanding to Monaco

Now, in 2025, ShredFast has expanded again, this time to Monaco. Known for its precision, luxury, and elite standards, Monaco might seem a world away from Liverpool’s docks, but the mindset is strikingly similar — ambition, resilience, and a drive to be the best. ShredFast Monaco brings that same raw energy and community focus to one of the world’s most exclusive destinations.

Staying True to Liverpool DNA

Through every milestone, ShredFast has stayed true to where it came from. Every new studio carries that unmistakable Liverpool DNA: tough, passionate, and unshakably real. The team has never lost sight of what made it special in the first place — a commitment to results, connection, and a sense of belonging that transcends location.

As ShredFast continues to grow, it stands as a reminder that the best ideas often start close to home. From the heart of Liverpool to the shores of Monaco, it’s proof that hard work, community, and belief can turn a local dream into a global success story.


This article originally appeared in Liverpool Fitness Magazine

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Charlie is a qualified personal trainer with a deep passion for both fitness and marketing, Charlie brings his experience in building impactful marketing campaigns, including large-scale digital activations that have reached millions across the Web3 and wellness spaces. Charlie is responsible for leading the magazine’s sales and marketing strategy overseeing partnerships, advertising, digital growth, and community engagement. Drawing on a unique blend of industry insight and creative marketing expertise, Charlie’s mission is to connect local health and fitness businesses, studios, and professionals with growing audience, while helping the only health and fitness publication in Liverpool cement its position as a leading health and wellness publication in the region. Whether you require a marketing strategy, brand awareness, advertising, lead generation or collaborations, please contact Charlie to discuss your business goals in more detail.