A Liverpool entrepreneur is celebrating the biggest success of her career. Jade Ainsworth’s luxury garden furniture collection has sold out in just nine days, and every piece went through pre-orders alone. Britain’s record-breaking summer heatwave helped fuel the demand, with orders arriving from across the UK and beyond.
From kitchen table to a luxury garden furniture brand
Jade, 42, grew up in Calderstones and once enjoyed a successful modelling career. However, the pandemic brought that work to a sudden halt. Faced with lockdown and the pressure of supporting her family, she began selling garden furniture from her kitchen table. What started as a hobby soon grew into a thriving business.
Within twelve months, Jade had sold more than 300 garden furniture sets. She also reached a turnover of over £400,000, secured a mortgage on her home and became one of her supplier’s top-performing retailers. Today, she designs her own exclusive luxury garden furniture collections under the House of Glitz and Glamour brand.
Inside the record-breaking Marbella Collection
The newest Marbella Collection exceeded every expectation. As a result, it became one of the fastest-selling ranges in the company’s history, with more than 50 sets sold so far. Jade designed the collection herself, and it blends timeless elegance with luxury outdoor living.
Each set features a premium aluminium frame and hand-woven rattan detailing. In addition, buyers get deep-filled cushions, an integrated gas fire pit table, a rise-and-fall dining table, a matching side table and coordinating sun loungers. Together, these pieces turn any garden into a smart space for outdoor entertaining.
Pricing and availability
The complete Marbella Collection costs £1,495, which includes the luxury corner sofa set and matching sun loungers. Meanwhile, the Marbella Corner Sofa Set is available separately from £1,095. The matching luxury sun loungers start from £595.
Jade on the nine-day sell-out
Jade said: “I honestly never imagined we’d see demand on this scale. Selling out a whole collection in nine days, through pre-orders, is something I could only have dreamed about six years ago.”
She added: “Back then, I simply wanted to support my family after my modelling work stopped overnight. To now design my own collections and watch them sell out before they arrive is incredibly emotional.
“Every piece is designed by me and inspired by how people really use their gardens today. I wanted furniture that feels luxurious, timeless and practical, while still offering great value.
“The recent sunshine has certainly encouraged people to invest in their outdoor spaces. Still, I believe customers also value quality and thoughtful design. We’ve been overwhelmed by the response, with orders coming in from right across the UK and Southern Ireland.”
What’s next for House of Glitz and Glamour
House of Glitz and Glamour has quickly become one of the North West’s leading luxury outdoor living brands. Jade’s exclusive collections now enjoy a loyal following among homeowners who want premium quality and contemporary style.
Following the success of the Marbella Collection, Jade is now planning extra production to meet continued demand. Overall, the business is preparing for its next phase of growth.
For more information about House of Glitz and Glamour and Jade’s luxury garden furniture collections, visit House of Glitz and Glamour.
